Authorpreneurship 201: Building Your Catalog is Vital

This journey of being an author, a self-published but willing to pitch my book to an agent or larger publisher authorhood, has been filled with so many lessons and now it’s time for me to drop a few nuggets. So if you haven’t subscribe yet, you definitely should!

Today’s Authorprenuership lesson comes from the five year in review lens; in other words this if for my 0-3 year experience range indie author. It’s so easy to keep pushing the same book over and over again but guess what’s the biggest obstacle for a self-pub author: growing our audience.

Water Your Audience and They Shall Grow

Yep, not selling the book–as long as it has a good storyline–isn’t the biggest issue. Not getting it out to your audiences is definitely easier now since we have retailers like Amazon, Bookbaby, iBooks and others who can get us in a reader’s queue. Plus if you have a social media following (big or small), you can bet that 1 out of 30 followers will buy your book.

But what happens when your audience slows to grow, and even though I know this is a completely abnormal situation, but what if you can’t travel to events or there are no events going on for you to hustle your book at? How can you possibly grow your audience?

Enter lesson 201. What I’ve learned since I first published my book in 2015, is that if you keep pushing the same book and your audience doesn’t grow, your following will plateau and interest will dim. But before the light completely goes out, you can do one thing that will make the sunshine bright once more–write mo!

Mo Books, Mo Books, Mo!

I just released my fourth book, which is the second release this year, and I immediately saw my readership grow. Even though my following didn’t drastically change, it did increase and so new readers took a chance on me because my old readers were excited to share my new books with their audience.

Of course there are other factors that play a part; make sure you have reviews for your current book(s), stay active with you audience, write or do anything that pertains to your writing career whether it’s blogging, vlogging or joining TikTok. But keeping things completely transparent, I knew this step was essential years ago, like literally the third year that I pushed the same two books.

What kept me from dropping more books faster? Answer: Excuses. “I don’t have enough time to write,” or “it needs to be perfect” were my favorite excuses but the latter was the greatest one of all.

Trust in the process and instead of looking for perfection, write toward passion. Write a story that makes you feel something and trust that even though a comma is out of place or maybe the a sentence is a run on that the editor will catch it.

Write and then release and then do it again.

I’m thankful that I can now open a bookstore online with Square and have several options for readers. I’ll share how that goes too because I’m testing it to see if managing my own store is worth the work or if I should just stick with the mass-producing book retailers.

Now Open!

New cover, new outlook, same sexy verbiage.

If you have been following my social media accounts (Twitter, Facebook and Instagram) you might have noticed something different…yep my book cover.

Here are five reasons why I change my book cover:

  • Change for the better: As a businesswoman and a marketer, I understand that winter-2017-untraditional-cover_b_frontsometimes you have to adapt your strategy to get your product, i.e. my words, more visible to an ideal audience. FYI, keep reading to get a discount on this “change”.
  • Realism vs. animation: I like to think of myself as a creative being, and even though I love my original cover because it depicts the woman who I strive to be—quietly sexy and choosing to go my own unique way—I needed it to draw in new readers within the current contemporary/erotica genre. My reality check is that Passion-fy is in it’s grassroots phase, and will take time to catch on. And that’s okay too.
  • Standing out and not away: So yes, my cover was depicted from my own thought, which was untraditionally outside of the normal erotica theme. But I was okay with that until I noticed that maybe it was a tad too far from those who are used to seeing other books within the genre. I’ve received great feedback on the stories so I took a take a step back, but still up, on the cover.
  • Feedback from a big wig: They, as in Barnes & Noble, didn’t say they didn’t like my cover, but they did bring up “helping” with cover designs *wink wink*.
  • Gut feeling a.k.a. instinctual: The last and probably the most important reason is this; I already knew this was going to happen. This new cover was actually the mock up for the final illustration. So I think I already knew this day would come and here it is.

NEW VLOG ABOUT THE COVER CHANGE!

new-cover-vlog

Those are my reasons and I’m optimistic at this new look. My hope that this, you and anyone else who hasn’t picked up my book, will take a look at the cover + the reviews and go ahead and take a chance on a new, passionate author.

For those of you are prefer the new cover to the old, I’m giving a discount on the paperback version for a limited time. Use promo code 3RJC3YSM when you purchase through CreateSpace to save 20% on a newly wrapped piece of passion-fy. Just in time for the holidays!

Tell me what you think of the cover? Who wore it better: Cover A or Cover B. 

-DNC

Building Engagement (Sales Model post #2)…

Below is an article with great tidbits for indie authors near and far! And as you dive into his sales strategy, I want to go ahead and start following his advice.

*clears throat* ATTENTION ROMANCE/EROTICA/FICTION READERS: I’m looking for reviewers of my book, Untraditional: A Collection of Passion-Fy Short StoriesJust fill out the form below and leave the comment “passion-fy me please” and I’ll send the first five people a free copy. The only requirement is to leave a review on Amazon and Goodreads! #writerslife #supportindieauthors

This is a continuation of the Sales Model of an Indie Author post, and part of my musings during and about my journey to become a highly successful author. This also comes in the wake of the Fifty for Fifty celebration we ran last month. A lot of fellow indie authors asked me how I got there […]

via Building Engagement (Sales Model post #2) — FELIX THE FOX MYSTERIES

53. Don’t apologise for being an Indie, we’re cool. Learn the lesson of Tarrantino and Co

This post nails what being an indie author means to me…”You are much more likely to find something new and original in the Indie pile.” Damn skippy you will!

I'm going to publish my novel

I’VE just found a blog post which absolutely sums up the way I feel about writing and Indie publishing. If you want something new, bright and refreshing don’t bother too much about the trad published stuff: in my opinion they just see a formula that has worked in the past and hammer it.

How many times have you read a book and thought: This plot and the characters are awfully similar to something I read not that long ago? If it’s by the same writer I sometimes wonder whether there is a writing team back at Big Press Towers who are just following a formula to produce the next bestseller. Admittedly,  there are a fair number of Indies who follow tried and tested formulas (vampire stories, anyone?) but that’s probably because another Indie came in to break the mold and put them back in fashion. It just stands to reason, you are much more…

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“Untraditional” is on SALE for a limited time!

There is only one day left to grab “Untraditional” on Kindle for only $0.99! Gift it, keep it for yourself or share it. There’s enough passion to go around!

Purchase a copy here!

Ranked #70 on African American Erotica Best Seller’s List
4.3 Stars on Amazon
“I want to read a novel of each one of the short stories because I have fallen in love with the characters!” – Amazon Review

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